If you’re doing SEO for your business or looking into it, chances are you’re thinking a lot about which keywords you want to focus on. You probably have a pretty good idea which ones are the most important to you. You might even have a certain “golden” keyword you’re looking at, thinking to yourself “If I could rank #1 for that, it would change my entire business!” Guess what? You’re wrong.
Even though Google favors big brands, the truth is that small businesses can compete with the bigger names for organic search engine traffic. This is possible even though big brands often spend tens of thousands on SEO without batting an eye, and even though small businesses are spread thin on budgets and staff. Here’s how a small business can get its fair share of organic sales leads on Google…read more
